Stacy Pereira
U.K. web design and online marketing firm, The Smarter Web Company, has added 45 more Bitcoins to its coffers. This is part of its “10-Year Plan” that includes an ongoing treasury policy of acquiring Bitcoin. According to a press release by the company, they have added 45.32 Bitcoin purchased at an average price of £77,437 per Bitcoin ($104,935), taking its total purchase amount to £3,509,370.
On June 5, 2025, the firm announced its latest fundraising plan in which it saw dilution of its Directors’ share holdings. Existing shareholders, including the Directors, let go of 8.10% of their stake, leading to a capital injection of approximately £13.4 million. The latest BTC purchase takes the company’s overall holdings to 168.08 Bitcoin, having spent a whopping £13,120,000 on Bitcoin purchases alone.
The Smarter Web Company adopted a policy of accepting payment in Bitcoin back in 2023. It noted that clients pay an initial fee for the services they provide, but they also generate revenue from annual hosting charges and optional monthly marketing charges.
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The London-listed technology company said that it would progress on its acquisition strategy by targeting other businesses to grow its number of clients and/or recurring revenue, however, it will only make acquisitions where the Directors believe the timing and opportunity are appropriate.
Many companies have made a beeline to have a Bitcoin Treasury Strategy, taking a leaf from the Michael Saylor-led Strategy in the U.S. In U.K., crypto mining firm Bluebird Mining Ventures Ltd, earlier in June, announced plans to convert future revenue from its operations into Bitcoin.
According to cryptonews.com, there are about 126 publicly listed companies that hold Bitcoin currently a number that has increased from 89 in April. These entities collectively hold about 800,000 BTC, worth approximately $88 billion.
