Strategy added to its Bitcoin holdings, though at a much slower pace than previously. The company bought 1,031 BTC for about $76.6 million at an average price of $74,326 per coin, according to its latest filing. The move pushed its total holdings to 762,099 BTC and showed that the firm is still following the same accumulation plan even as Bitcoin trades below its average purchase price.
Strategy slows weekly Bitcoin buying pace
Michael Saylor’s Strategy, formerly MicroStrategy, reported another Bitcoin purchase on Monday. This time, the company acquired 1,031 BTC, which marked a sharp drop from the much larger buys it disclosed over the previous two weeks.
The latest purchase cost about $76.6 million and lifted Strategy’s total Bitcoin holdings to 762,099 BTC. The company said it has spent around $57.69 billion in total to build that position, with an average acquisition price of $75,694 per Bitcoin.
The smaller size of the latest purchase stood out because Strategy had recently announced two much larger transactions. On March 16, the company disclosed a 22,337 BTC purchase valued at about $1.57 billion, as reported by Coin Headlines. Earlier, on March 9, it also reported another large acquisition of 17,994 BTC.
Meanwhile, this new update shows a slower buying pace, but not a change in direction. Strategy continues to add Bitcoin on a regular basis, even during a period when the asset remains under pressure and investor sentiment stays weak.
Common stock sales funded the latest acquisition
Strategy said it funded the latest Bitcoin purchase through sales of Class A common stock. That funding method differed from the previous large purchase, which relied heavily on the company’s STRC preferred share issuance.
The shift in funding is important because it shows Strategy is still using multiple capital tools to support its Bitcoin plan. The company raised a large amount through its preferred equity offering, which helped finance one of its biggest Bitcoin purchases on record.
In addition, Michael Saylor also announced another expansion of that funding framework. In a post on X, he said,
“Strategy announces new $21 Billion $STRC ATM Program and new $21 Billion $MSTR ATM Program.”
The update signals that the company is preparing more room to raise capital through both preferred shares and common stock.
That announcement adds a new layer to Strategy’s accumulation model. It suggests the company is not only continuing to buy Bitcoin, but also widening the financial structure it can use for future purchases.
Saylor also kept his public message focused on continued accumulation. In a recent post on X, he wrote,
“The Orange March Continues.”
The comment matched the company’s broader approach, which centers on steady Bitcoin purchases rather than waiting for ideal entry points.
Bitcoin price pressure leaves Strategy below cost basis
Bitcoin traded near $70,000 at the time of reporting, below Strategy’s average acquisition price of $75,694. That gap means the company remains below its cost basis on paper, even after years of steady accumulation.
Based on the reported figures, Strategy’s Bitcoin position is now worth roughly $54 billion at current market prices. That places the company at an unrealized loss relative to the total amount it has spent on its holdings.
The recent market backdrop has added more attention to Strategy’s buying activity. Bitcoin briefly traded above $74,000 during the previous business week before falling back. The pullback came around the same period as the second Federal Open Market Committee meeting of the year and renewed concern over tensions in the Middle East.
Market sentiment has also remained weak among retail traders. The Crypto Fear & Greed Index stayed in the “extreme fear” zone, while some traders continued to position for a deeper correction. Even so, Strategy kept buying, which showed that the company is still focused on long-term accumulation instead of near-term price swings.
Market watches Strategy’s next move
Strategy’s repeated Bitcoin purchases have kept the company at the center of market attention. The latest transaction brought its total number of disclosed Bitcoin buys to more than 100, reinforcing its position as the largest public corporate holder of the asset.
The company’s stock also drew interest after the filing. MSTR shares rose about 1.7% in premarket trading following the announcement, even as Bitcoin stayed below recent highs. Traders continue to watch both the stock and the company’s financing activity for signs of how fast it may keep buying.
Options data has also shown active positioning around MSTR shares. Some traders have built put positions in lower price ranges, while others have added call exposure above current levels. That setup points to strong attention on how the stock may react to future Bitcoin moves and further corporate purchases.