After Tether made its first purchase of BTC in 2026 on January 1st, Bitcoin treasury companies Strive and Strategy have followed with their own reports of Bitcoin bulk buying, as per disclosures from both firms.
The update comes as BTC treasury firms are now under scrutiny after a year of price action that saw Bitcoin’s prices stagnate on the scale, losing 6% in value by year. The price of BTC registered a high of roughly $126,000 in October, before losing a huge chunk of value in a mass wave of liquidations in November. Currently, Bitcoin trades at $93,948.51 according to coinmarketcap.com.
Strategy has acquired 1,287 BTC to increase its BTC Reserve to ₿673,783 and has increased its USD Reserve by $62 million to $2.25 billion. $MSTRhttps://t.co/AZhEIOUrlZ
— Strategy (@Strategy) January 5, 2026
Strategy led the buying action with the largest purchase of 1,286 BTC, bringing its total stash of Bitcoin up to BTC 673,783. The total purchase was valued at $116 million.
The company has opened multiple lines of preferred stock last year, a topic which has raised concerns among the crypto community who wonder how Strategy aims to pay dividends to shareholders and interest payments to its creditors.
For this purpose, Strategy now discloses a cash reserve amount along with its BTC holdings. Cash reserves are currently listed $2.25 billion.
From November 10, 2025, to the end of the year, Strive has acquired a total of 101.8 BTC at an average purchase price of $94,525 per bitcoin. Similar to Strategy, the company is showing via its recent purchase that they’re also committed to the Bitcoin treasury race in 2026, a broader trend present among BTC treasury firms of note.
American Bitcoin also reported a bitcoin stash of 5,427 BTC; A firm that made its NASDAQ debut in September last year, the company was founded by Eric Trump and Donald Trump Jr.