The Crypto.com exchange has decided to adopt AI, betting on its potential to bring more efficiency to its day-to-day operations. On Thursday, Kris Marszalek, the CEO of Crypto.com announced the laying off of 12 percent of the exchange’s workforce.
Marszalek posted about the firings on X. Supporting AI deployment in Crypto.com’s internal systems, Marszalek said companies that do not pivot to AI immediately will fall.
He said that the 12 percent of its workforce that has been laid off comprised of team members who were not adapting to the AI driven “new world”.
“We have also made a targeted ~12 percent workforce reduction of roles that do not adapt in our new world. All impacted team members have been notified and are receiving resources to support their transition,” the Crypto.com honcho posted on Thursday.
The development months after Marszalek debuted his new AI platform dubbed ai.com in February. The platform will allow individuals to create their own personal AI assistants to process some everyday tasks.
Not just this, Marszalek had also been taking active steps to infuse AI into the Crypto.com ecosystem in the last few weeks.
In February, the Singapore-based exchange secured the ISO/IEC 42001:2023 certification, which is the international standard for an Artificial Intelligence Management System (AIMS). Later, in the first week of March, Crypto.com integrated OpenClaw with its platform to power agentic AI transactions on behalf of the users.
“Companies that move slowly will be left behind. Companies that move immediately and pair the best AI tools with top-performers will achieve a level of scale and precision that was previously impossible. This is where we must go,” Marszalek noted.
Many would tag the year of 2025 as the crypto year wherein the sector saw international acceptance and a major regulatory overhaul. After the EU made its MiCA laws live, the U.S. also passed the milestone stablecoin-focused GENIUS Act, making digital assets a legitimate part of the existing financial ecosystem.
In 2026, AI is witnessing the same level of push on a global front. In the U.S., for instance, the agentic AI ecosystem is showing a stellar growth with several crypto firms stitching AI with its systems.
Like Crypto.com itself, Coinbase has also allocated 50 percent of its internal coding to AI tools. Last year, Coinbase chief Brian Armstrong had warned his staff members against resisting to adopt AI in day-to-day workings.