US First Lady Melania Trump has resumed promoting her Solana-based memecoin, MelaniaMeme (MELANIA), after months of inactivity, even as questions persist regarding millions of dollars in unexplained token sales.
In a Thursday X post, Trump shared an AI-generated video presenting the Official MELANIA token as a “path into the future,” tagging the project’s official X account. Blockchain analysts quickly noted that the promotion did not address concerns over token sales by team-controlled wallets.
Into The Future. pic.twitter.com/hTsi5VThiZ
— MelaniaMeme (@TrueMELANIAmeme) October 1, 2025
Bubblemaps, a blockchain data visualization platform, tweeted: Melania Trump won’t address the $10M of community tokens sold by team wallets. Just post an AI video after 10 months of silence.
Large-scale team wallet sales
On April 7, MELANIA team members reportedly sold $30 million worth of community tokens without explanation, according to Bubblemaps data. An additional $1.5 million of tokens were sold in the three days leading up to April 28, following a 21% price increase the previous week. Analysts observed that the sales appeared to follow a dollar-cost averaging (DCA) pattern, a strategy used to sell predetermined amounts of an asset at regular intervals, according to Lookonchain.
MELANIA token plummets from all-time high
Since its launch in January, the MELANIA token has lost nearly all of its value. At the time of writing, it traded at $0.18, representing a decline of over 90% from launch and 98% from its all-time high of $13.73, according to CoinMarketCap.
Hayden Davis, a co-creator of the MELANIA token and one of the founders behind the Libra (LIBRA) token, has been involved in several other memecoin projects in 2025. In March, Davis launched a Wolf of Wall Street-themed memecoin with an insider supply exceeding 80%, which collapsed by 99% within two days. This followed the Libra token’s earlier collapse, where eight insider wallets cashed out $107 million, wiping out $4 billion in market capitalization within hours.