Binance has partnered with blockchain analytics platform Bubblemaps to boost transparency and data visibility for users of its non-custodial Web3 Wallet, the exchange announced Wednesday.
Through the integration, millions of Binance Wallet users will now have access to Bubblemaps’ blockchain data visualization tools, which enable users to view token distribution, wallet clustering, and other insights to help identify potential insider trading or market manipulation.
As more traders and activity move onchain, the need for accessible, transparent blockchain data continues to grow,” said Winson Liu, Lead at Binance Wallet. “Integrating Bubblemaps on Binance Wallet is part of this effort to provide our users with clear insights, helping them make better-informed trading decisions.
Bringing transparency to onchain trading
Bubblemaps transforms raw blockchain data into intuitive, color-coded visualizations, where each wallet appears as a bubble. The bubbles connect to other entities based on their transaction relationships, allowing users to spot abnormal patterns, such as high token concentration or coordinated selling behavior both key indicators of insider activity.
The platform has already demonstrated its capabilities in uncovering onchain irregularities. Earlier this year, Bubblemaps revealed that the team behind Melania Meme (MELANIA) a token associated with former U.S. First Lady Melania Trump moved $30 million in community funds, which were “quietly sold” without explanation.
Such findings have underscored the growing demand for data transparency tools across the crypto ecosystem, especially as onchain trading volumes rise and memecoin-related scams become more prevalent.
A growing partnership ecosystem
The Bubblemaps integration is part of Binance’s broader mission to improve user safety and transparency across its Web3 infrastructure. It builds on Binance’s recent efforts to provide users with onchain analytics, compliance tracking, and real-time asset monitoring capabilities directly within its products.
This integration marks an important step in our mission to make blockchain transparency accessible to everyone,” said Nicolas Vaiman, CEO of Bubblemaps. “We believe that tools like Bubblemaps empower users to make smarter decisions and protect themselves from potential market abuse.
The announcement also follows Bubblemaps’ recent launch of Time Travel, an analytics tool designed to trace historical wallet activity and identify pre-launch or early insider trades a growing issue in the rapidly expanding memecoin sector.
The integration of Bubblemaps into Binance’s Web3 Wallet represents another milestone in the mainstream adoption of onchain analytics, giving retail and institutional traders alike the ability to track token flows and enhance due diligence.
By embedding transparency tools directly into its wallet, Binance continues to bridge the gap between accessibility, security, and insight, helping users navigate decentralized markets with greater confidence.