Binance Pay has officially launched on Zapper’s payment infrastructure, enabling cryptocurrency payments at over 31,000 merchants across South Africa. According to a blog post dated September 9, the integration allows Binance Pay users to seamlessly make crypto payments by scanning Zapper’s QR codes at major national retailers like KFC, Dis-Chem, and Total service stations. This partnership positions digital assets as a convenient option for everyday consumer spending, effectively embedding crypto into the country’s existing financial framework.
Binance Pay is a contactless payment feature available on the Binance app, enabling users to send, receive, and spend crypto directly. The platform supports a wide range of cryptocurrencies, providing users flexibility while simplifying the typically complex technical aspects of crypto transactions, such as gas fees.
More ways to spend your crypto, every day ????
With our new @ZapperTM partnership, Binance Pay is now accepted at over 63,000 merchants worldwide, including more than 31,000 in South Africa.
Crypto payments made simple.https://t.co/iZyTC1agWe— Binance (@binance) September 9, 2025
Scaling Binance Pay’s global merchant network
The integration of Binance Pay with Zapper represents a significant milestone in the platform’s global expansion. The partnership increases Binance Pay’s total merchant network to over 63,000 businesses worldwide, making crypto payments more accessible to users globally. Binance Pay has already processed more than 300 million transactions, further establishing its utility as a mainstream payment solution.
According to Binance Pay, this expansion is not just about introducing crypto payments but also about providing freedom and flexibility to users, particularly in South Africa, where the adoption of digital assets continues to rise. The integration with Zapper marks a strategic step in positioning cryptocurrencies as a viable payment method for everyday consumers, alongside traditional payment systems.
Incentives to encourage adoption and usage
To encourage initial adoption, Binance Pay and Zapper are offering a 50 percent cashback promotion. This strategy, commonly used in the fintech space, aims to reduce the barrier to entry and incentivize users to experiment with crypto payments for the first time. The cashback offer provides a tangible benefit, helping consumers experience the utility of crypto payments while encouraging long-term usage.
By offering an immediate financial reward, the promotion aims to transform crypto payments from a novel idea into a practical and valuable option for everyday purchases.