News publishing company Dow Jones has signed an exclusive deal with prediction platform company Polymarket to integrate its market prediction data across its outlets, as per an official press release.
Owned by News Corp, Dow Jones publishes various financial and business news outlets of repute, most notably the Wall Street Journal.
The integration will put Polymarket’s signals—which cover a wide range of popular events and issues—in front of a larger audience.
From covering Zohran Mamdani’s election odds to Sam Bankman-Fried’s chances of a a pardon after Binance founder Changpeng Zhao got his, Polymarket keeps a wide reach when it comes to laying probabilities for significant, globally watched events.
“We’re making prediction markets data accessible to our users, because it’s a rapidly growing source of real-time insight into collective beliefs about future events,” said Dow Jones CEO Almar Latour.
Polymarket CEO Shayne Coplan took to X to talk about the partnership, referencing a Reuters report to do so.
Polymarket has secured its partnership following a reversal of a complicated relationship with America, where it now benefits from multiple collaborations in the corporate sphere.
Once considered its home base, Polymarket was banned by the CFTC in 2022 from operating in the country due to concerns of facilitating illegal trading, a decision that effectively rendered the company an outsider from a crucial and domestic market for 3 years. At the time, it was also slapped with a $1.4 million fine.