In 2017, what started as a crypto payment gateway, has now evolved into something far bigger. Arda Senoz, Ecosystem Lead at Alchemy Pay, spoke to Coin Headlines at Binance Blockchain Week. He explained how Alchemy Pay has transformed into a full-scale global financial hub connecting fiat, crypto, NFTs, and real-world assets (RWAs) under one ecosystem.
“Initially, we were focused on enabling financial crypto and fiat payments,” Senoz said. “But over time, we evolved into a global financial office.”
Bridging fiat and crypto through on- and off-ramps
At the core of Alchemy Pay’s offering are its on- and off-ramp solutions, allowing users to seamlessly move between fiat currencies and digital assets.
These services enable businesses to integrate crypto buying and selling directly into their platforms through simple API connections.
This infrastructure empowers companies to offer crypto services without building complex financial rails themselves, reducing friction for both businesses and end users.
Simplifying NFTs and powering crypto payments
Alchemy Pay has big plans for the digital payments ecosystem. As part of that strategy it has also expanded into NFT checkout solutions, making it easier for users to buy and sell NFTs using either fiat or crypto.
In parallel, the company provides crypto card solutions and fiat-crypto payment tools for businesses operating globally.
Through partnerships with platforms like Shopify, merchants can allow customers to pay using crypto or fiat simply by selecting Alchemy Pay at checkout, bringing digital assets closer to everyday commerce.
Tokenized U.S. stocks: a first-of-its-kind RWA platform
One of Alchemy Pay’s most recent and ambitious moves is its Real-World Asset (RWA) platform. According to Senoz, Alchemy Pay is the first platform globally to offer direct access to tokenized U.S. equities through its website.
Users can currently access more than 60 U.S. stocks, including major names such as Apple, Google, and Nvidia, marking a significant step toward blending traditional financial markets with blockchain-based infrastructure.
Why the future of crypto looks bright, especially in MENA
Despite ongoing market volatility, Senoz remains optimistic about crypto’s trajectory.
“The future of crypto looks bright, not just globally, but especially in the MENA region,” he said, pointing to rising adoption and growing institutional interest. While price fluctuations continue, he views crypto as an inevitable part of the global financial system
Operating in 173 countries with 19 global licenses
Alchemy Pay’s global reach is backed by extensive regulatory groundwork. The company now operates in 173 countries, supports over 50 fiat currencies, and connects users through 300+ payment channels.
Regulatory compliance remains a major focus, with 19 licenses and registrations worldwide. Of these, 10 are in the United States, where each state requires a separate regulatory framework, while the remaining licenses span regions including Australia, Switzerland, and South Korea.
Binance Blockchain Week: a meeting point for the industry
Reflecting on the event itself, Senoz praised Binance Blockchain Week as a vital gathering for the industry.
“These global events are amazing,” he said, referencing previous Binance conferences. “They bring together incredible people, brands, and stories that are shaping the future of blockchain.”

