Polymarket has expanded its distribution through a new integration with Bitget Wallet, giving the prediction market platform access to a wallet service that says it has more than 90 million users worldwide. The move allows Bitget Wallet users to access Polymarket through the wallet’s self-custodial platform.
Bitget said the integration places prediction markets inside its decentralized interface. The company said users will be able to engage with markets tied to real-world events and market-moving developments without leaving the wallet environment.
Polymarket said the partnership gives it a wider global entry point as competition in prediction markets continues to build.
“As prediction markets evolve into core financial infrastructure, distribution becomes as important as the underlying market itself,” said Chief Marketing Officer Matthew Modabber.
He added that “Bitget Wallet provides a powerful entry point for a global user base,” giving more users direct access to real-time, market-based signals. The integration comes as Polymarket works to hold its position in the onchain prediction market sector, where Kalshi remains a key rival.
New features aim to reduce friction for users
Bitget said users will be able to fund access to Polymarket with Apple Pay and other digital payment methods. The company also said gas abstraction will support smoother transactions and zero-cost top-ups across major EVM chains and Solana.
Meanwhile, that setup is designed to reduce the extra steps that often come with onchain activity. Wallet-based access, payment options, and lower transaction friction may help Polymarket reach users who do not want to move through multiple apps or manage separate funding processes.
Bitget also said it is adding “AI-powered sports event analysis” to help users interpret market conditions more effectively. Sports markets remain popular across both Polymarket and Kalshi, making that feature relevant as the two platforms compete for users tied to high-interest events.
The companies also plan to work together around major sports events such as the NBA Playoffs and the FIFA World Cup.
Expansion comes with platform and policy scrutiny
The integration arrives during a period of wider attention on Polymarket’s operations. On April 14, reports said the company began auditing startups in its developer program after concerns that some third-party apps helped users copy trades linked to suspected insider activity.
The review focused on tools that tracked successful traders, flagged unusual bets, and allowed users to mirror positions through bots or alerts. The audit showed that Polymarket is paying closer attention to how outside developers build on top of its platform as trading activity grows.
Days earlier, Polymarket removed a market tied to the rescue of U.S. service members in Iran after criticism from lawmakers and members of the public. Critics said an active military operation should not become a tradable event while the outcome was still uncertain and the safety of those involved remained unclear.
Moreover, the wider prediction market sector is also facing pressure from regulators and elected officials in the United States. A group of senators has urged the Commodity Futures Trading Commission to ban contracts tied to individual deaths, citing ethical and national security concerns.
At the same time, the CFTC has taken legal action against three states over measures the agency said were meant to avoid federal oversight of prediction markets.
Growth strategy moves beyond user acquisition
Alongside the Bitget integration, Polymarket has also taken steps to strengthen its internal technology. On April 8, the company completed a stock-only acquisition of Brahma, a decentralized finance firm, as it sought to improve its infrastructure while competition in event-based trading increased.
Polymarket said Brahma’s smart account technology would help support smoother trading and better system performance as volumes rise. The move showed that platform operators are putting more focus on infrastructure as trading activity becomes heavier and user expectations rise.
Polymarket’s business growth has also drawn fresh attention from investors. The Information reported that the company is seeking to raise $400 million in new funding at a $15 billion valuation.
Other reports have reported a rapid expansion in the wider industry, with Bernstein analysts forecasting that prediction market volumes might increase between approximately $51 billion in 2025 and $1 trillion in 2030.
Moreover, the valuation of Polymarket has increased rapidly in the last two years. In May 2024, the company raised $45 million in a Series B Round with Founders Fund as the lead investor and Ethereum co-founder Vitalik Buterin as a co-investor.
Later in early 2025, Polymarket announced it had raised an additional $150 million at a valuation of $1.2 billion. Subsequently, in October 2025, an investment by the parent company of the New York Stock Exchange, Intercontinental Exchange, allegedly valued it at $12 billion.